Twitter is increasingly used by companies as a communication medium and marketing tool. The effectiveness of Twitter for your business as big as possible, there are a few things to give extra attention to.
What to look for when Twitter used commercially
Make sure you have the Twitter language.
Choose a short, recognizable and business user
Fill in your profile as completely as possible
Provide interesting tweets. That leaves the people to follow
Post interesting tweets at times when you probably have many readers (eg not so at 6 o'clock in the morning)
Regularly post on Twitter. Provide some kind of frequency in your posts
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