Search Engine Marketing Tips For Beginners

How do you get the most out of your search marketing budget? And with the right techniques, you will be punished by search engines? http://blog-for-newbies.blogspot.com/ and eglobalfun.com is going to give tips to 25.

General advice

1. "Content is king 'is not without a common quote. If your website is not relevant to visitors, then all the technical SEO in the world can not improve your ranking.

2. Never risk your company's reputation to get ahead in search engine ranking. Increased traffic is useless if the traffic does not help further.

3. Your website is aimed at people, not search engines. Make sure the customer experience is not affected by any be busy with SEO. This has little effect and also scares off customers only.

4. Focus not only on Google. Google is great, but many begin searches through other search engines. Check also at how your site rank to other search engines.

5. Do not go sit back. Even if you have achieved a good ranking, your competitors will try to beat.

6. Try search engines not to deceive. There is little - and not for a long time - effect and search engines will punish you if they find out.

7. SEO is not as good as it stands alone, it will work better if it is integrated with social and search engine advertising.

8. Do not be afraid to link to good, relevant pages from your site. Internet is a sociable place and you have more chance to "friends" and make links to your site to build, if you are willing to occasionally link to other sites.

Keywords

9. Provide relevant keywords and do not be tempted to increase your traffic by popular, but less relevant terms. Think about the likelihood of a conversion and testing with PPC.

10. Most companies take advantage of localized optimization, which are often more relevant and better converting traffic yields.

11. The focus on a niche or very specific keywords, the relevance of your visitors positively.

12. Use Google Analytics to the volume and quality of the search terms that bring traffic to monitor your search engine marketing strategy so you can tune this.

Website

13. Use very descriptive anchor tags for internal links, as they repeat the relevant website for search engines. Internal link building is often overlooked but is important.

14. Fill your site with Flash animation, not all visitors can see and it will not support your SEO.

15. Use keywords in your page titles. This is still the most important factor on site, so make sure you insert sufficient attention in the design of your title tags.

16. Do not trust too much in meta tags, as most search engines ignore them.

17. Provide alternative text images. This is not only important for search engines that no pictures can see, it also helps your website accessible to people with visual disabilities.

18. Provide an XML sitemap to help search engines to index your entire site.

19. Use only unique content. Do not be tempted to re-use large chunks of text on your site, if it is necessary to repeat yourself, rewrite the text, or just put a quote and link to the original version.

20. If possible, your keywords in the headlines and editor using < h1> and <h2 > tags to show that the headers. This works good for the layout and reinforces the relevance of search engines.

21. Make sure that each URL is descriptive rather than merely functional. Keywords and place it where possible. The url "www.anydomain.com / here-is-an-example" is better than www.anydomain.com/117665.

22. Do you have a page with interesting links such as links to suppliers? Give this page, not the title 'Left', as this can look like link farm behavior.

23. Sign into Google Webmaster Tools to monitor your website and any technical, link or keyword optimization problems manageable.

24. Let it after your registration is not concubines. Use Webmaster Tools to regular inspection and adjustment.

25. See paid search campaigns as a work in progress, it must always be tightened and can always be improved.

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How To Index a Blog In Google News?

How To Index a Blog In Google News?

How to index your professional blog in Google News? What are the recommendations that can help you to include it in Google News? How to increase your chances of validation?

For those who do not know my profession is to develop the visibility of websites in search results of Google natural and paid - including engines. Things look different in Google News appears to be rather an aggregation of news stories from hundreds of sources.

The natural results of Google and the results of Google News are two different worlds, which implies an optimization work, too, different. It should nevertheless pay attention to headlines, URLs of articles and sections of articles that need to be permanent and unique, and facilitate access to robots explorers HTML pages on the site ...

Available to the public, Google advises that you can multiply the chances of one day of your blog pages indexed in Google News.

There are conditions to be met. The initial conditions are technical in nature and are to facilitate access to Google's robot explorers, other conditions are general.

Some Technical Conditions:

• URL of items: must be unique, permanent.
• Error URL: Explorers reject spam URLs that begin with https and javascript, but also the URLs that end with. Gif,. Hqx,. Jpeg,. Jpg or. Zip.
• The URL of the main news sections must be permanent.
• Avoid other formats than HTML. The robot explorers were designed to explore the sites HTML.Avoid links in flash, graphics or JavaScript. Facilitate the work of crawlers, Google prefers HTML links in clear text.

Languages ​​and programming: your blog is to publish articles in a single language.
Sites that require subscription or registration may complicate the passage of robots explorers. But there are ways to circumvent the problem.

General Conditions:

• The articles of your blog must be unique and contain between 250 and 300 words.
• Each article should contain the name of the author and the date of publication.
• Frequently and regularly publish articles.
• Your blog must contain a number of authors. The list must be visible on a page of the site.
• Provide information of your company on a page.
• Do not self-promotion.

To include your blog in Google News business you must apply to the Google team will review your blog, this is the first and least of things to do. Then you wait patiently for a few days ... the answer will be positive or negative.

The inclusion of a blog to Google News can not buy - the service is free of inclusion. This means that nothing and no one can guarantee that your blog will be accepted in Google News. Focus on the recommendations. Google likes sites of technical quality and editorial content.

If your blog is not accepted, take your education failure. Analyze your blog, look for weaknesses, find solutions and re-submit it.

The Google News team regularly reviews sites indexed. If your blog is accepted do not rejoice too quickly, month after month the same conditions must be met at the risk of your blog banned from the index.

Feel free to contact me if you have problems or if you would like further information about the inclusion of your professional blog in Google News.

How to index a blog in Google News?

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How Do I Get My Site Indexed Quickly Within Google? 5 Tips

Website Indexing

Recently we got whether we are to do list, or rather a how-wanted to establish that describes what you can take to make a new site quick (ler) is indexed in Google, but of course in other search engines . The answer, or rather the answer to this, you do not have to look far ...
The need for a good website structure

Google Search Crawler

The way your site is built is very important. Although the Google Search algorithm is being refined and Google increasingly capable is a page and understand their content, Google still remains a rather "dumb" machine.

That's why it's so important to have a good website structure your site so Google can fully read and understand. Create just the reflection: "How to build a site to be as clear as possible for the average visitor. Think of a good navigation (deep links, breadcrumbs, ...), a good structure in terms of content (h1, h2, h3, < p > tags, ...) but also the way you build the site.

Joost De Valk <(Developer of Many WordPress Plugins) Recommends between 2 and 7 main pages (categories) to use. Categories that you disconnect your subpages. Make sure your site structure in balance. This meant that Joost each category more or less the same number of sub pages must have. Do you have a category with the double number of sub pages compared to other categories? Try this category than to split. Imagine for yourself a clear and concise website structure. In this way, the structure also clearer and easier for search engines and users.

About the site structure we can go on and on but the above will help you half way. Yet another important element: interlinking! Interlinking is very important (hence the three exclamation points). Google crawls your pages (among others) through links on your site, because if it is good, there is a link to each page that also can be indexed every page.

Make sure also that your pages are relevant to each other with each link. Do not forget the deep links on the homepage and not finally set a good site map!
Search Engine Friendly URLs build

Another strong hint is to use search engine friendly URLs. An additional tip here: use a good CMS. A search engine friendly CMS ensures not only that you can build a good website structure, it also allows you search engine friendly URLs to draw. Besides links are also very important URLs for Google, but for the visitor.

A distinct URL, which use is made of keywords, Google will perform better because it prevents the user searched keyword in your URL and therefore accentuated in bold in the search results. But a clear link will also ensure that visitors can better remember and therefore later directly back to your site.

Some tips for a search engine friendly URL:

A URL must first be read. So use words and avoid signs and parameters in your URL if possible
    

If your URL of several words, you should use hyphens to separate words
    

Numbers (eg a date) helps add to be included in the results of Google News but makes it difficult for visitors to remember your URL
    

Avoid the (mixed) use of uppercase and lowercase letters as some servers are case sensitive
    

If you are going to rewrite your URLs, you must either use a special plug-in as' Sticky links or all the links you need to correctly trace (redirect) with a 301 redirect. Sticky links ensures that when a URL (permalink) adjusted, it is not "broken link" is automatically reduced but is the right link. The same links on other pages are automatically updated so you do not need to manually change every link.

Offer relevant content

Relevant content is content with quality. The Google search algorithm is 500 times annually (and more) and adapted many of these changes revolves around quality and relevance. It is therefore not for bosses that Google gives priority to sites with quality content that is relevant to the visitors.

Good content leads also allow people to be active on your site, they will click through to other pages, or something liken parts (whatever you benefit!), And so on. This gives a signal to Google that your site is quality. If the bounce rate of your site however is high because people back immediately click away, the ranking of your site will be less and less likely that you'll quickly indexed and scoring quickly in search results.

Finally, relevant content, of course, also important for visitors to your site. Strong content will therefore ensure that people want to link to your site or that they liken to your content and / or share it through social media. And inbound links are one of the best ways to get your site indexed quickly ...

As a final point (there are probably still ...) are enormously important links to your site to be indexed. We said at the beginning of the article that Google include your site through links on your site crawls and indexes. Google adheres to speak all the links on your site. Make sure also that on other sites is an indication of your site. If you already have existing sites, from here you can link to your new site. Keep in mind that these links must be relevant so you can pass link juice. So choose pages with high PageRank so your site can enjoy it here. The passing of link juice also applies within your own site. Just why deep links so important.

One of the best ways to get useful links to your site generate? Social Media! Place buttons on your site and share your own strong content distributed through social media. So you gather many links to your site. Google believes this way (much) value in making your site a better assessment can receive when they mentioned on many social networks.
Quality / Speed ​​Server & Site

One of the Google signs "of a good site is the page speed (see the Google page-speed service for thought). The faster a site loads, the better. Here too a good CMS will play an important role. So you have some WordPress caching modules among other states. Best to try to get the most from your site caching to post it because the site "remembers" is making it less time and effort will cost to reload the site.

The quality of your site of course has to do with the code of your site. The framework of your site must minimize unnecessary code. Again helps a good CMS. A good CMS makes sure that when you created the content little extra code is generated.

Finally, make sure that you have a fast, reliable server. At best, this is a dedicated server, but this can cost up already. Weigh the advantages against the disadvantages is the message ...

First make sure that you all have put the above in order. A fast server with a 'worthless' site's SEO will not make you indexed faster.

And any tips?

On the Web do the other way round to your site quickly indexed in Google and other search engines. Something that once worked well but now gets less value, is submitting your site to directories. Directories are like search engines but they are compiled by humans and not by crawlers.

Another way is to get your site to Google Webmaster Tools. Best sign up for on your site here anyway. That way you can change the performance of your site carefully monitor and intervene where necessary. But your site to Google Webmaster Tools, Google reach you immediately link to your site. And therefore the crawlers actually faster come, we dare not say with certainty.

A final (there are still hear ...) I found interesting way to Pinnacle Web. According to Pinnacle Web helps webmasters to instantly Analytics code to your site add. Even though it is unfinished, it will ensure that the site is indexed quickly, according to Pinnacle Web even though the next day!

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Most 10 Essential Tips For Successful Blogging

Many bloggers start a blog enthusiast, but stop as soon as visitors stay away. With these practical tips you successful blogging and you score higher in Google.

Blogging is not only fun, you can also earn serious money. In America there are many great bloggers who make a living from their blog and also the Netherlands has full-time bloggers. Why are they successful? 10 tips!

 

1. Write unique content

Search engines do not like duplicate content articles on several websites. A successful blog stands or falls with unique content. Original documents while writing takes time and effort, but you do not then your blog will not succeed. Perseverance and distinguished, is the motto.

2. Links to previous blogs with keywords

Do you want visitors to your website then you hold them. This can include internal links with appropriate anchor text, links to other blog pieces on your site. Put these links under the right words then it also has effects on the findability of your site.
 

3. Provide links to related blogs or websites

Links on other blogs and websites to your blog called backlinks. Backlinks are essential for a spot at the top of Google. The more backlinks, the more popular you are by Google and the higher the search engine you put in the search results. Not every link is worth the same and Google is looking to include the relevance between the two sites.

The rule links from similar sites or blogs are always good. Is not Google, or for new visitors via the link on your site are.
 

4. Install your blog on your domain

Would you seriously blogging is an external blog at blogger.com or wordpress.org not good enough. A blog on your site helps you to attract links, attention, publicity, trust and a higher position in Google.
 

5. Invite guest bloggers

You can change the value and reach of your blog increase by guest bloggers to join. Everyone loves to hear that you appreciate his knowledge and consent of the other side it will give you an interesting blog post frequently on a backlink. Anyhow it's nice to exchange ideas and build relationships with peers
 

6. Write about popular topics

In any niche there are certain questions that often sets or topics are always current. Research what they are - for example through the trending topics on Twitter - and answer them in a blog. The better you are responding to the questions and interests of your audience, the better the chance they find you.
 

7. Find the dialogue

In an active blog readers feel like you're there for them. Reply with regular compliments on their involvement and do your best to their questions and problems. Be nice to your readers in short, because they determine your success or failure.
 

8. Encourage respond to

Encourage readers to respond to your blog. You can do this by asking questions or suggestions. Also make sure that responding easy. Captchas - illegible letters you must type for verification purposes - his blood and annoying cast a threshold for readers.
 

9-blogging. Spread your content in multiple ways

Some readers visit your blog regularly, others pop by and accidentally lose sight of him. Because virtually no one remembers the URL of your website or his book market you would be wise for the reader in several ways your loyalty.

Create an e-mail newsletter, distributed via social media and new blogs offer an RSS feed, for example via Feedburner. Put the Power's attention through prominent buttons.
 

10 Use Social Media

Social Media is a great way to get visitors to your blog. Use Facebook, Twitter and other social platforms to attract visitors to your blog. Bring new - or strong content - older blog posts to the attention or ask your followers what topics they like to read. This interaction provides weather and traffic to your website.
 

Conclusion: so can you successful blogging

A successful career you do not blog from one day to the blog. On the contrary, blogging is a matter for the long haul. On the other hand it really fun to do and that really compliments the next customer yields. People who appreciate your efforts and a good feeling with you. And then I talk about the benefits of SEO have not even mentioned. Blogging is a must in short, with these 10 tips blog is a successful career there really

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How to Get Backlinks And Increase Real Visitors

Search Engines Optimization:

Your website must be good which is optimized by various SEO techniques. Before starting to rise.

Backlinks for your website you should check following things must be done properly.

1. Your website must have properly designed, no broken links on your internal website,
The structure of the sequence must be properly designed.

2.Title, description, keywords, anchor text must be properly placed me.

Backlinks:

Google gives PageRank for each page of your website. (Google Toolbar for the Download
Check PageRank of your website). PageRank depends on Backlinks off. If your WebPages that some of Backlinks from various sites have good PageRank get your WebPages.

You need to improve PageRank of each page as your Google PageRank for each page will make your website good traffic from any given page.

Increase Backlinks of the following activities:

1. Register your website in several major search engines.

2. Register your website in search engines nationwide

3. Register your site in engines on the industrial scale of the Research and Business to Business Directories.

4. Register your website in the subject manner Engines.

5. Create RSS for your website and make sitemap.xml for submissions in various RSS

The websites of the submission. What is RSS? The rich Site Summary, an XML format for

Syndicating the content of the Web. RSS allow other sites to publish some of its contents will lead to

RSS document and registers the document with an RSS publisher.

6. Translate your website into different languages ​​so that your website will get many

WebPages and your Internal linking structure will improve as will your website be too many keywords in various

languages.

7. Exchange Backlinks with various Reciprocal website link exchange for webmasters.

8. Create Online Storage on various websites.

9. Press Release Publish your website link in various PR websites.

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Why Rent A Website And How To Attract More Visitors

Why Rent A Website And How To Attract More Visitors

Renting a website is the right method to reduce costs and to remain flexible. Then in a short time to get visitors you will have to invest time and money. Launching a website is no guarantee that you will get visitors. There are millions of websites on the internet that are competing for a shrinking amount of time and attention. The harsh reality is that the top three places with a Google search get 58% of the clicks. Acc. Optify market research. The websites on the second page will average only 1.5%.

If you do not want to invest money in advertising (especially Google search right column) you will have to rely on placing valuable content on your Web page, AOS. Texts which are read with interest your visitors and other easily be passed (viral marketing).

SEO or Search engine optimization is an important task for each site. What can you do?

Place an original article. An article takes place, apart from time, little and your position as a brand or person significantly strengthen. Place items where the reader learns what, or how he can solve a problem or a How-To-ART (How do you do that? Eg. How to build your own pool? Etc.). You can give tips, checklists sites, manuals, etc.

Video, AOS. You can short videos, AOS places of less than 3 minutes. You need no expensive equipment is required (each camera is simple enough for recording a video). You will see how easy it is. What can you do? You can showcase your product, you can show how your business works, you can show customer references, interviews, etc. You can place the video on You Tube and always mention your logo and contact address. Make it possible for viewers the video to others to pass.

Blogs, forums and online communities. Your company would not exist if not for you and your people, as experts to trust. Make it easy for your customers to have direct contact with you and your specialists.

Drawings and graphs. These few words can often make a clear problem. Help your customers.

Books and Manuals Online. Everybody has a problem, he seeks a solution. That's the existence of a company. Giving advice, tips and answers to pressing questions is the best way to position yourself as an expert in your industry, so the likelihood is that the media contact you to search. You can e-books, or articles in PDF format that anyone can download, or a slide presentation. Enter the information for free, but take care of sufficient quality otherwise readers will not long remain with you.

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Social Usability Checklist

What can you offer social activities on a website? Learn how a social network using the checklist below. Social Usability is an easy way to measure how social interactions to do. This list consists of simple basic rules and can serve as a guideline if you want to make your site social (social network designer). 

Relationship
What are the relationships and ho can you maintain it?internal traceability
    Is there a way to find people in your network?
External traceability
    Is there a way to find people outside your network?
Separation
    Is it possible to see the profile of a friend or friend-seeing?
Privacy
    Can you control who can see your profile? Is it possible to profile the shielding?
Maintained
    Is it possible to keep in touch with friends?
Proximity
    Can you see who is close to you?
Time
    With whom I lost touch?
Themes
    Is it possible to your friends involved in shared activities?
PR
    Can you promote yourself (showing what you do and you)?
Excellence
    Can you give people credit for what they do?
Curiosity
    Is it possible for interesting people to imagine that might be relevant for you? 
Manage
    Is it possible for people from your network to categorize or group? 
Identity
Amplitude
    Can you express what you feel?
Mood
    Can you show your mood?
Appearance
    Pimp your profile?
Person
    Is it possible to describe your daily life?
Avatar
    Can you create an online identity?
Interests
    Is it possible to share your interests?
Offline interestsBoth offline
Online interests
And online
Uniqueness
    Can you show that you are unique (distinct from the rest)?
 Privacy
    Show who you are who you want?
Groups
    Are the groups you belonged to show? 

Communications
 How do you use the options as easy as possible? Try the threshold to do something to decrease. This communication will often pass each other.Speed
    Is there a way to quickly to get in touch with your contacts? 
Synchronous speed
    How fast can you chat together?
Speed asynchronous
    How soon can you leave a message for someone?
Quantity
    You can quickly handle many messages?
Complexity
    Is it possible to have complex conversations (through various channels, forms)?
Parallel
    Can you have multiple calls simultaneously?
Help
    Helps the system to process your shopping easier?
Richness
    Is it possible to send multimedia messages?
Private conversation
    Can you 1-on-one conversation?
Public conversation
    Can you make a public message?
Group conversation
    Can you get a message to a specific group to share? 
Emergence of groups

Findability
    Is there a way to joining a specific group with which you share a particular interest?
Easy
    You can create your own group and invite people?
Bottom-up type
    Can a group be discussed by the things you do (external focus)?
Liveliness
    Can you see what is happening in a group?
Presence
    Who's on Now this group?
Production
    Show what the group has produced content
Subscribers
    Can you see who's a member of the group?
Frequency
    Is it possible to see how often something will change (posted)?
Lifetime
    Can you see how long the group exists?
Short lifetime
    Is it possible to create a group to temporarily use (eg projects, hype, etc.)?
Long life
    Is it possible for a group to create dir for long periods of time?With this checklist you can see how social your social network. Take the test on Facebook, LinkedIn and on Twitter for fun (of course not a social network)

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